Viscopy licenses Australian art for London Exhibition

Charles Meere, Australian Beach Pattern Poster for the Australia Exhibition at the Royal Academy of Arts, London. © Charles Meere/Licensed by Viscopy, 2014

Viscopy members were involved in the largest historical survey of Australian art ever displayed in Britain, for an exhibition jointly organised by the National Gallery of Australia and London’s Royal Academy of Arts during late 2013.

Australia featured more than 200 works from the 1800s until the present day, with Aboriginal and Torres Strait Islander art representing a quarter of the selection.

Our British partner organisation, DACS, administered the licensing of Viscopy’s Australian members and worked closely with the Royal Academy to negotiate copyright royalties and agreements for the use of our members’ works for promotion and merchandise, including billboards, in-flight advertising, tube posters and the exhibition catalogue.

Viscopy also licensed the ABC/BBC co-produced television series Art of Australia, presented by Edmund Capon, which aired in Australia and the UK around the exhibition.

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